Desi Founder @ Work

02 Feb, 2008

The Starting Friction

Posted by: sharjeel In: Uncategorized

“Get an MBA degree first. You have no business sense at all!”
“C’mon. You are going to ruin your life. You can easily get into Microsoft or Google”
“Nothing can work out in Pakistan
“Only two years? You must have atleast six to ten years of experience in industry before you do this”
“You are at the wrong place, at the wrong time”

These were few of the many remarks I received when I discussed the idea of doing my own startup last summer here in Lahore, Pakistan. Despite such kind of remarks, which took me back a little bit, I still did it. Part of the reason was that I wanted to prove a point and partly because some great people had some very logical and encouraging words.

Something told me I could do it, especially if I can find another crazy person like me. So I simply called my friend Adil Saleem and asked him if he’d like to put a bet on his career and work on something his life will depend on? He spent a week seeking advices from different people; got same kind of remarks I received and still decided to join me! We found that our skill sets complemented each other so we named the company 2’s Complement.

Once we’d made up our minds, things started getting smooth themselves. To cover our pocket expenses we started TAship at LUMS. Here, Dr. Umar Saif graciously provided us space in his NEWT Lab for our startup. At that time he said something very important:

“People say nothing can be done in this country because nobody attempts but just keeps on saying that nothing can be done here. You should definitely give it a shot whole heartedly!”

These might be ordinary words. But when a person, who left a bright career at MIT and returned to Pakistan, says it, they mean a lot!

Surely neither I nor Adil had any business sense at all. We just said that we’ll make something that will be of high value to our users and then we’ll encash that value. How are we going to do that? We had no idea! One of my greatest mentors, Belal Hashmi Sahib had said

“If you make a great business plan for a poorly done product, no matter how good the business plan is; it is bound to fail. If you make a great product, you can figure out hundreds of business plans; all of them having big potentials of successful businesses”

It seemed funny at that time but this approached worked perfectly for us. Within a month we rolled out our first product, a Facebook application for sending free SMS but had no idea how to monetize. Users exchanged free SMS with their friend while we bore the cost; so naturally users loved it.

When we got a fairly good base of happy users, advertisers came running to us. Not knowing the tricks of the trade, initially we were tricked for a few times but with some patience we were able to find sponsors who did fair dealing with us.

After about nearly half a year of starting, I can’t help but smile when I look back. The people who told us to get degrees or industry experience are still there where they were whereas we have a cash flow positive product, know how web2.0 business is done, have more sense of satisfaction than working for Microsoft, and are now working on a much bigger product which may change the world one day.

You can either keep observing the swimmers in the swimming pool to figure out how they swim or you can simply jump into the pool and learn to swim on your own. The latter is the right way of overcoming the starting friction!

17 Responses to "The Starting Friction"

1 | Naveed

February 3rd, 2008 at 12:27 am

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I have a very strong feeling that you would do a lot in CS career. At the very first day when I saw your hang man game in FAST software competation, I can see the making of an excellent person and a professional.

Many best wishes for you.

Regards
Naveed

2 | Adnan Rana

February 3rd, 2008 at 6:40 am

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Good work, All the remarks you put down at begining are not totally incorrect. After all its about the risk you take and more you are prepared better are chances of success.

3 | Yousaf

February 3rd, 2008 at 10:29 am

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….great work… such stories really do help and opens your mind to new possibilities … thanks …

4 | Burhan Rasool

February 3rd, 2008 at 11:46 am

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Honestly speaking… I think its all about having guts to take a step like this… Going against the norms is not easy.
Best of luck.

5 | Khurram Samad

February 3rd, 2008 at 5:57 pm

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Very impressive writeup. Trust, me we all went through same experience – I am glad you guys have come along pretty well. More important, i remember when we graduated there were none success stories of Fastian , i am glad you are becoming a role model for others.

6 | ReallyVirtual

February 3rd, 2008 at 10:03 pm

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and you said you couldn’t write. liar.

7 | Ali Raza Shaikh

February 3rd, 2008 at 11:36 pm

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Great Post Sharjeel! It’s always fun to prove people wrong.

I must say again “Whenever you want to do something and whenever you want to experiment something new, there would be hundred people telling you that you cannot do it. Make sure you only listen to yourself when you have plans and believe in your self.” :)

8 | Startup Insiders Lahore - Braindump - Sohaib Athar

February 4th, 2008 at 4:36 am

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[...] Zia Imran to the young kids there, and were almost the same words that I had used (while pointing towards Sharjeel) only a few minutes earlier. What I actually said to a 30something friend was something along the [...]

9 | "Starting Friction" by a young Pakistani Entrepreneur

February 4th, 2008 at 5:59 am

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[...] http://sharjeel.2scomplement.com/2008/02/02/the-starting-friction/ Be the first to rate this postCurrently 0/5 Stars.12345 Posted by: Waqas Posted on: 2/3/2008 at [...]

10 | Bilal Ahmed

February 4th, 2008 at 12:59 pm

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Ala!

11 | junyDada

February 4th, 2008 at 1:15 pm

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I have a great respect for anyone who works hard or doesn’t just follow the herd, or is not looking for a one moment chance to get rich overnight, or doesn’t fool people. Keep up the good work man. Like someone said MBA == Master of Bullshit Advertisement, I’m glad you didn’t waste two years of your life, and trust me, I can say this based on personal relationships with over 30 or so MBAs from lums!!

12 | Jareer

February 4th, 2008 at 1:21 pm

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Great going! Wish you all the luck!!

13 | Kamran Saeed

February 4th, 2008 at 3:51 pm

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Hi,
Nice thoughts :). I didn’t know you guys were generating +ve revenue.Now where is the promised pizza party ?

14 | Salman Qureshi

February 4th, 2008 at 5:25 pm

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Good stuff man … good luck to you two with all your endeavours ..

15 | Ali Nayyar

February 5th, 2008 at 5:06 am

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This is quite encouraging!

16 | Fahad Mehdi

February 5th, 2008 at 6:30 pm

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Well Said Mr. Sharjeel …
Jump into the pool and either you will learn to swim or there will be no need to learn anything anymore… :)

Good Luck !

17 | Rafaeel Akbar

April 20th, 2008 at 7:48 pm

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I was discussing the same thing with some seniors of 2001 batch that day.Some people wanted me to do job after graduation.Some wanted me to jump into MBA asap & secure myself up.Whereas there were 2 friends outside there waiting for me to come and join them to initiate a startup.I was totally confused & still was till i read this post.Now, lets see what i end up doing! Thanks for the post Sharjeel Bhai!

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